I’m a public relations practitioner, and my profession’s core is communication-- the development and expression of ideas and information. I’ve been at it for a long while, but I still find it beneficial to periodically return to the artistic classics of communicating, whether in the form of music, film, or literature. These provide us with a standard of excellence, while reminding us what true clarity of thought looks like. With all this in mind-- and also for fun-- I’ve compiled a chrono ...
Nine Essential Poems
Poetry is doing things with language that exceed the scope of routine communication – it’s rather like painting with words. I occasionally engage in the process, and a handful of my efforts have appeared in poetry journals. But, I’m a rank amateur; at best, I’ll string together several words in a fashion that isn’t dreadful. Perhaps in my role as a public relations professional I’m slightly more effective at communicating a message. In any case, the nine works briefly discussed below (in ...
Hallowe’en … and the thrill of fear
I suppose I can thank my father. Or blame him. From the time I was old enough to speak, and maybe before then, he began leading me along the boundaries of what I’ve come to think of as the Otherworld. It’s a place of unease, dread, or even outright terror for many. But through circumstance and perhaps a smattering of inclination, I’m at home there. It all began with the giddy thrill of fear – with the very first time my father shifted his gaze to look just beyond me, into a darkened hallway, and conto ...
A Poet on National Poetry Month
Since way back in 1987, I’ve earned a living as a public relations professional. I was a reporter before then, and wrote upward of a thousand newspaper articles. I’ve been an absolute Facebook addict for the past 13 years, and I’ve penned a few freelance magazine pieces. I’ve dabbled in writing fiction, with an emphasis on novels and screenplays, I’ve been known to occasionally slap acrylics on a canvas, and I’m an inveterate consumer of podcasts. In essence, I’m a communicator. I’m naturally inclined ...
Poll: Employees consider company’s reputation, alignment with their own views more important than higher salary
Views on vaccine also impactful, says nationwide, online survey of 1,500 adults WHIPPANY, NJ (Oct. 20, 2021) – A nationwide survey of 1,500 adults indicates that 84.03% of respondents are willing to accept lower financial compensation to work for a company with a stellar reputation. A similar number – 79.59% – say it’s important to have an employer who shares their views. These results – from an SCG Advertising + Public Relations survey – seem to indicate that businesses and other employers ignore empl ...
Parsippany Agency Captures Multiple 2020 NJ Ad Club “Jersey Awards”
Contact: Kurt Praschak / kpraschak@successcomgroup.com / 973.992-7800, x.289 Parsippany-based agency captures multiple 2020 NJ Ad Club “Jersey Awards” SCG Advertising + Public Relations wins pair of firsts, plus a second and third, during 52nd annual event PARSIPPANY, NJ (Nov. 19, 2020) – For the communication professionals at SCG Advertising + Public relations, it’s quite a haul. The ongoing pandemic forced this year’s 52nd annual edition of the NJ Ad Club “Jersey Awards” t ...
Tobi Matthews joins SCG Advertising + Public Relations
Contacts: Kurt Praschak / kpraschak@successcomgroup.com / 973.992-7800, x.289 Alexa Cangialosi / acangialosi@successcomgroup.com / 973.992-7800, x.172 Stratford, CT resident appointed director of new business development by New Jersey-based communications agency Tobi Matthews joins SCG Advertising + Public Relations (Click here for high-resolution image) PARSIPPANY, NJ (June 25, 2020) – Stratford, CT resident Tob ...
Public Relations EVP joins One To World board of directors
Contacts: Kurt Praschak / kpraschak@successcomgroup.com / 973-992-7800 x.289 Alexa Cangialosi / acangialosi@successcomgroup.com / 973-992-7800, x172 Public Relations EVP joins One To World board of directors Lincoln Park resident and SCG Advertising + Public Relations exec Mike Cherenson PARSIPPANY, NJ (October 28, 2019) – Lincoln Park resident and SCG Advertising + Public Relations Executive Vice President Mike Cherenson has joined the One To ...
SCG Advertising + Public Relations appoints new Account Executive Alexa Cangialosi
Contact: Kurt Praschak / kpraschak@successcomgroup.com / 973.992-7800, x.289 SCG Advertising + Public Relations appoints new Account Executive Stony Point resident Alexa Cangialosi PARSIPPANY, NJ (October 23, 2019) – SCG Advertising + Public Relations, a full-service communications agency, has appointed Stony Point resident, Alexa Cangialosi as account executive. In her role, Cangialosi provides professional support for SCG’s broad spectrum of PR clients, including event manage ...