Our Thoughts - Advertising

Snapchat Groups

It’s Finally Here! Snapchat Groups!!

Yeah!! Snapchat has recently introduced a new feature called “Groups,” in which users can chat with several friends at a time. Gone are the days when users had to highlight several different friends from their contact list to send snaps…


stop telling me what to do

“Stop Telling Me What To Do!”

I think Tracy Turnblad, the leading lady in Hairspray, speaks for us all when she argues for a little less insistence. Consumers don’t want to be bossed around like the cliché I Love Lucy “Vitameatavegamin” commercial and told what to purchase or…


promo items

7 Ways to Make Promo Items Pay!

Whether you call them giveaways, promo items, logo merchandise, swag or chachki, promotional products are big business. Promotional products sales consistently top $20 billion annually, according to Promotional Products Association International (PPAI). Like any other part of your marketing strategy, it’s…


Snapchat Story vs. Instagram Story

Snapchat Story, a photo or video you post that is visible for 24 hours, is an ongoing trend for both personal and professional use. Recently, Instagram launched its own story feature. Some users welcomed the addition, but some preferred the…


SCG Is Good For Business

Whether you make sauce that’s sold to retailers across the country, or every kind of rope that’s used around the world, or you’re engaged in the various aspects of private air charter – or anything else – SCG can help…


How Social Media has changed the Olympics

The ancient Olympic Games were first held over 3,000 years ago, and were revitalized in 1896 with the first modern Olympics in Greece. Today, in the new age of Olympics, social media has changed the games even more. Athletes have…