Our Thoughts - Public Relations

Holiday Hostility

Avoiding Holiday Hostility Using Public Relations

Diffusing problems, figuring out the best story to tell, potentially dealing with some hostility, and trying to stay neutral. Did I just describe a public relations pro at work, or you at your family’s holiday dinner?  Public relations can be…

Walmart Media

Media Open House Event and “Today” Show

SCG staff was on hand at our client, Walmart’s Black Friday / Thanksgiving Media Open House event last week in North Bergen. The Today Show and New York and New Jersey media all attended.    

promo items

7 Ways to Make Promo Items Pay!

Whether you call them giveaways, promo items, logo merchandise, swag or chachki, promotional products are big business. Promotional products sales consistently top $20 billion annually, according to Promotional Products Association International (PPAI). Like any other part of your marketing strategy, it’s…

SCG Is Good For Business

Whether you make sauce that’s sold to retailers across the country, or every kind of rope that’s used around the world, or you’re engaged in the various aspects of private air charter – or anything else – SCG can help…

Social Media Influence

In today’s age of modern technology, it is imperative to have an active social media presence online to reach a larger and more diverse audience. Public relations and social media help drive business results and improve your presence to be…