Our Thoughts - Recruitment Advertising

My Employee Referral Program Isn’t Working

We hear that enough that one would think these programs just aren’t worth it. But nothing could be further from the truth. In fact, it is cited as the number one external source of hire for the last eight years…


Unemployment rates are all about “U”

It happens for first Friday of every month. The much awaited jobs report is released. On December 7th we heard that unemployment for November had hit a four year low — at 7.7% – while 148,000 new jobs were created….


5 More Things About Hiring Veterans

Hiring our heroes is undoubtedly a hot topic among recruiters. As a nation, we are making a concerted effort to assimilate our military personnel back into the workforce after so bravely serving our country. Last week we gave you six…


6 Things You Should Know About Hiring Veterans

In October KearneyHub.com boasted, “Nebraska officials are launching a new campaign to find jobs for military veterans.” And they are not alone. A huge push has been going on nationwide to get our veterans to work. Even the White House…


5 Reasons to Embrace E-mail Marketing

Recently we designed and implemented a strategy for attracting professionals to a targeted recruitment/educational event. Registration, gathered via a web form delivered to those interested through various channels, included the question, “Where did you hear about the event?” In the…


How to Retain Employees

In a recent blog post by David K. Williams and Mary Michelle Scott on the HBR Blog Network (Harvard Business Review), the pair provide five great ways to retain your employees: “1. Responsibility. Show your employees you trust them by giving…


Labor Certification or PERM Advertising in New Jersey

Here in the New Jersey office, our Labor Certification, or PERM, advertising division has been very busy. We treat this end of the business like we do everything else – by providing outstanding customer service and the best possible pricing….


7 Reasons to Build Your Employer Brand

So what exactly is an employer brand and why is it important to your hiring efforts? So many individuals think of a logo line or a campaign design as the brand. In fact those are options for advertising it. The…