Our Thoughts - Recruitment Advertising

recruiting baby boomers

Recruiting the “Baby Boomers” in the Digital Age

Yes, I admit to being a member of AARP. And as a member of their organization, I try to keep involved with the issues that affect us “mature workers”. Volunteer work, tech classes, social security updates, employment decisions, healthcare changes,…


It’s Time to Stop Calling Them Passive Job Seekers

In the world of recruitment, we use the terms “Active and Passive Job Seeker,” to differentiate between people who are actively searching for jobs, whether out of work or ready for a change, and those who are currently employed, but…


Ramping up for 2018 Recruiting

Ramping up for 2018 Employee Recruiting

While the drive for new employees typically slows down as the holidays approach, there’s no better time to start preparing your tactical approach for the coming year.  The best way to determine where you need to go is to take…


Retirement and Non-Traditional Candidate Pools

There’s no shortage of information about the aging healthcare workforce and large number of Nurses and Physicians that will be retiring over the next decade. More than 50% of nurses are reaching retirement age, while their fellow aging baby boomers…


Winner and Still Champion – Employee Referral Programs

Over my 43 years in recruitment communications you can imagine how many new, exciting resources for discovering, attracting and retaining talent have been launched beyond just employee referral programs. Beyond doubt the introduction of new tools to improve the tedious…


employment statistics

“Help, I’m drowning in employment statistics.”

Trying to read the employment landscape and its impact on your recruiting efforts is difficult at best. Sure, there is plenty of information available. However, in this world of powerful computers and big data, the information can be overwhelming.  …


Snaplications: Is AR technology the future of recruiting?

Companies are always looking for new ways to attract employees.  Gone are the days of placing classified ads in the newspapers. Traditional online job boards like Monster and Careerbuilder are going the way of the dinosaur, not adapting to the…