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SCG Advertising & PR is a full-service advertising and public relations agency based in Whippany and Haddonfield, NJ with branch offices in Tampa, Atlanta, Baltimore and San Diego. We offer advertising, public relations, recruitment advertising, media planning and buying, marketing, social media, creative design, and association management solutions. Everything is handled in-house, and we service clients at the local, state and countrywide levels.
Our agency is focused on developing brand and reputation through research, strategic planning and programming, including setting measurable goals and targeting, implementation, and evaluation and analytics. Our goal is to bring our clients the most qualified leads using the most reputable media partners.
SCG Advertising & PR is a full-service advertising and public relations agency based in Whippany and Haddonfield, NJ with branch offices in Tampa, Atlanta, Baltimore and San Diego. We offer advertising, public relations, recruitment advertising, media planning and buying, marketing, social media, creative design, and association management solutions. Everything is handled in-house, and we service clients at the local, state and countrywide levels.
Our agency is focused on developing brand and reputation through research, strategic planning and programming, including setting measurable goals and targeting, implementation, and evaluation and analytics. Our goal is to bring our clients the most qualified leads using the most reputable media partners.
RECRUITMENT MARKETING
- Employer Branding Engagement/Retention Programs
- Recruitment Tracking, Analytics & Reporting
- Geo & Behavioral Targeted Social Media Campaigns
- Digital and Mobile Hiring Strategies and Optimization (Aggregators, Niche Sites, Etc)
- Job posting Optimization
- Proprietary Email Marketing
- Collateral Materials, Booths, Banners
- Landing Pages/Microsites
ADVERTISING
- Advertising and Marketing
- Graphic Design/Collateral
- Out of Home- Billboards, Transit
- OTT
- Video, TV, Radio &
- Podcasts
- Paid Social Media – Facebook/Instagram, Linkedin, YouTube, Tiktok etc
- Media Planning & Buying
- Programmatic Digital Advertising
- Search Engine Marketing – Google & Bing Ads
- Search Engine Optimization
- Brand Development, Building and Awareness
- Logo Creation
- Market Research/Strategy
- Content Marketing
- Direct Mail
PUBLIC RELATIONS
- Public Relations Strategic Council
- Reputation Management
- Media Training
- Crisis Management
- Media Relations
- Social Media
- Influencer Marketing
- Event Planning
- Content Creation
ASSOCIATION MANAGEMENT
- Oversight of association business activites
- Financial management, including accounts and taxes, in association with treasurer
- Event Planning and management, including in-person attendance
- Collection of member dues, including correspondences
- Maintaining membership rosters
- Provide phone coverage with physical address
- Coordinate internal and external correspondences
- Planning and staging executive committee sessions
- Arrange for CME courses in conjunction with association events
- File management and storage
- Website management, including maintenance oversight