Promotional products and apparel are an excellent way for companies to build engagement with customers and employees. Strategies have shifted slightly with so many employees working remotely or in a hybrid schedule. We increasingly take into account what items would improve productivity in a home office or move easily with the employee between home and office.
TECHNOLOGY
All those Zoom meetings mean that we need to stay connected and organized.
- Chargers
- Ear Buds
- Mouse Pads
- Cord Organizer
- Camera Cover
- Ring Light
- Branded Desk Organizers
- Pens
APPAREL
Since your fellow Zoomers are only seeing the top half of you, you might as well have warm toes with branded socks or slippers. Logoed apparel keeps comfortable clothing professional for those on-camera moments.
TRAVEL
Traveling from home to office is a marketing/recruitment opportunity with branded bags, laptop sleeves, phone wallets, or pop sockets.
GIFT OPTIONS
To keep distribution simple, consider a gift program that allows recipients to select from a range of items that are delivered to their preferred address.
We’ve all seen the social media posts of connections starting a new job with a delivery of employer swag, but I recently saw something even cooler. A departing employee received an Alumni gift thanking them for their service and wishing them luck in their new endeavor. We’ve talked to clients about using “return tickets” officially giving employees in good standing permission to change their minds if the grass isn’t greener within a specified period of time, but this takes it one step further.
There are so many ways to use company swag to reach customers and potential employees. Contact SCG today to brainstorm ideas and make your next event memorable.
