LISTEN TO OUR PODCAST

Join the industry experts at SCG Advertising + Public Relations for Coffee and Tea with SCG, where we’re poring over the latest trends, insights, strategies in advertising, public relation and association and event management, and brewing up fresh takes on the industry.

The History of Podcasting

The history of podcasting is celebrated each year on International Podcast Day. Each September 30th, over the past two decades we recognize a valuable opportunity for podcasters and their listeners to connect online.

There are various reasons for creating and distributing a podcast, with emphasis on entertaining, educating, and promoting.