The Digital Shift: Where Did All the Local Journalists Go?
Local journalism has been in sharp decline for over two decades, with the number of local journalists per capita dropping from 40 to just 8.2 per 100,000 residents since 2002.
How to Conduct Engaging Podcast Interviews
Your podcast episode is only as good as the questions you ask your guest. So, the following are seven tips for creating an engaging podcast.
Intern Day 2025: Insights From Our Summer Interns
SCG interns, Calli, Gina-Marie, and Ben, are pulling back the curtain on their experiences! Discover how internships help shape career paths, reveal hidden passions, and provide invaluable clarity for the future. Get ready to be inspired!
Being a professional from the LGBT+ Community
This personal reflection by our own Lupe Dragon highlights the challenges and strength of navigating the PR world as a queer woman, emphasizing the importance of authenticity, community, and advocacy in professional spaces. It offers encouragement and practical advice for others in the LGBTQ+ community striving to be seen and thrive at work.
Higher Education Day Aims to Encourage, Educate Students about College
Our intern Calli dives into the personal and transformative journey of pursuing higher education, emphasizing the challenges, growth, and freedom it brings. In honor of Higher Education Day on June 6, it encourages students to chase their academic goals and raises awareness about scholarship and financial aid opportunities that make college more accessible.
Grateful for 54 years of National Public Radio (NPR)
May 3rd marks NPR’s 54th anniversary. The blog notes its lasting impact through diverse content, in-depth news, innovation, and local station support, acknowledging its importance to the media landscape and expressing gratitude.
The Secret Weapon To Marcomm: Blogging
In the realm of advertising and marketing, where trends and technologies dominate, its important to remember the strategic importance of blogging. Blogging serves as a powerful asset for building thought leadership, improving search engine visibility, enhancing content marketing, converting readers into leads, and creating a strong brand personality.
What St. Patrick would teach us about Public Relations
Despite modern PR technology, nothing beats face-to-face communication—just ask St. Patrick. Through relationships and persuasion, he spread Christianity across Ireland, proving himself a PR genius.
The Role of PRSA in Shaping the Public Relations Field
PRSA empowers over 30,000 PR professionals with career development, networking, and ethical guidance. Since 1947, it has provided resources like workshops and mentorship to keep members ahead of industry trends. Leaders like SCG’s Michael Cherenson highlight PRSA’s role in shaping the field, while members like Lupe Dragon gain valuable skills to elevate their careers and the profession.