Tina Davis

Tina is a seasoned marketing professional with an extensive healthcare background. In her free time, she is a mom and volunteer, trying hard to be the change she wants to see in the world.

Retirement and Non-Traditional Candidate Pools

There’s no shortage of information about the aging healthcare workforce and large number of Nurses and Physicians that will be retiring over the next decade. More than 50% of nurses are reaching retirement age, while their fellow aging baby boomers…


promo items

7 Ways to Make Promo Items Pay!

Whether you call them giveaways, promo items, logo merchandise, swag or chachki, promotional products are big business. Promotional products sales consistently top $20 billion annually, according to Promotional Products Association International (PPAI). Like any other part of your marketing strategy, it’s…


reputation matters

Reputation Matters

It’s a small world and getting smaller with technology keeping us more connected every day. Just ask Ryan Lochte, Colin Kaepernic or Anthony Weiner. What we say (and do) matters in a digital world.  Your reputation matters. According to a…


Effective Communication Skills Are Essential

Effective communication skills are important regardless of your profession. Whether negotiating a purchase, interacting socially, engaging in important conversations, or just getting your kids to listen, being able to state your case succinctly and effectively is a skill that will…


New Year’s Resolutions!

It’s that time of year again. That time when we scratch our heads, wonder where the year went, and resolve to make changes in the New Year. As I look back on 2015, I see that the more things change,…


The Power of Persistence

I have been in recruitment marketing (sometimes referred to as recruitment advertising or human resource communications) since September 14, 1987. If you haven’t had enough coffee to do the math, that’s almost 28 years. The industry has changed dramatically over…