Brynne Springer

The Importance of the Intern… from an Intern

Any student past or present understands the importance of internships. As an Advertising major concentrating in Art Direction and Copywriting at Temple University, internships are a great way to build my portfolio and strengthen skills needed within the field. This summer, I worked as an Account Coordinator Intern at SCG’s Haddonfield office and will be continuing my role during my senior year this fall. Through working at SCG, I gained valuable knowledge and practical experience in the advertising indu ...

Trendwatch

SCG Trendwatch: Recruitment Industry News & Insights – June 2022

Welcome to your monthly round-up for busy HR professionals. Each month, we share the latest news, strategies, tools and trends affecting the recruitment landscape. Check in each month for the latest updates from all over the web.  Survey: Half of companies didn’t meet hiring goals last year Hiring woes have followed employers throughout 2022. At the beginning of the year, local chamber of commerce leaders reported that businesses in their respective regions were struggling to find new ...

SCG Trendwatch: MarCom Industry News – June 2022

Welcome to your monthly round-up for busy MarCom professionals. Each month, we share the latest news, strategies, tools and trends affecting the industry landscape. Check-in for the latest updates from all over the web.   Google reimagines search beyond ’10 blue links’ At its Marketing Live event, the tech giant expressed a desire to steer digital advertising toward more interactive features, including AR shopping ads in search results. The digital boom of the pandemic is showing signs o ...